New Year, New CertainTeed Shake and Shingle Siding Colors
Popular Cedar Impressions® and Northwoods® profiles add bold new solid color selections
Bold, solid colors are one of the top home exterior trends in 2019, and CertainTeed’s two most popular shake and shingle siding lines are leading the way: Cedar Impressions® Polymer and Northwoods® Vinyl siding. The new colors extend CertainTeed’s title as the industry color leader, adding to the existing wide palette of on-trend colors and profiles that can be mixed and matched for the ultimate in personalized curb appeal.
Cedar Impressions Individual 5-inch Sawmill Shingles and mitered corners are now available in Colonial White, Natural Clay, Savannah Wicker, Seagrass and Sterling Gray. These are in addition to the innovative Ageless Cedar™ color blends, which capture the appearance of natural Eastern White Cedar and Western Red Cedar at various stages, providing a comprehensive selection of unique random color patterns.
Accessories for Cedar Impressions Single 7-inch Straight Edge Perfection Shingles are now available in a new solid color to best complement the Ageless Cedar, Cedar Blend color. The new Cedar Blend solid color accessories include: outside corner, inside corner, j-channel, undersill trim, cornice mold and bay window corner. The shingles are also offered in Driftwood, Natural and Rustic blends.
“Since we launched the latest Cedar Impressions with Ageless Cedar color blend technology back in 2017, the demand for our authentic cedar shingle look with proprietary color-through blended technology has been overwhelming,” said Brian Kirn, Siding Products senior marketing manager for CertainTeed. “The new additions come in response to many requests for solid colors to mimic the look of painted or dipped shingles that still have that rough sawn lumber texture of real wood.”
The newest profile in the Northwoods’ line, Single 7-inch Straight Edge Perfection Shingle, now also offers three lighter shades in Colonial White, Sandstone Beige and Desert Tan. These new solid colors join the line’s 17 other colors, including Autumn Red, Espresso, Midnight Blue, Seagrass and more.
“As lighter shades are becoming more popular, we responded to the many requests to include them in this product line,” Kirn said. “We look to our customers for feedback and suggestions because it is so important that they have the ability to find the perfect exterior style for every homeowner.”
Offering superior looks and protection from the elements, Cedar Impressions and Northwoods each have limited lifetime warranties. To meet even the toughest code compliance, Northwoods also has a Class A flame spread rating.
The new colors are now available nationwide. For more information about Cedar Impressions and Northwoods shakes and shingles, visit www.certainteed.com, contact your local CertainTeed distributor or call 800-233-8990.
Test out the new colors using CertainTeed’s online color tools, including ColorView® exterior style and color selector, which allow homeowners to choose from the wide variety of colors available and even visualize the product on their own homes before purchasing. For more information and the full line of CertainTeed design and color tools, visit www.certainteed.com/colortools.
By offering the most in selection, beauty and performance, CertainTeed has been voted the number-one brand for vinyl siding products by building professionals for 22 consecutive years, according to the 2018 Hanley Wood Brand Use Study. CertainTeed also offers partners higher standards and greater rewards to help grow their business. With the broadest range of exterior products, including polymer, insulated and vinyl siding, as well as roofing, fence, railing, decking and exterior trim, CertainTeed provides unmatched CurbAppeal™ with the option to mix and match products, styles and colors for a beautifully coordinated look.
Through the responsible development of innovative and sustainable building products, CertainTeed, headquartered in Malvern, Pennsylvania, has helped shape the building products industry for more than 110 years. Founded in 1904 as General Roofing Manufacturing Company, the firm’s slogan “Quality Made Certain, Satisfaction Guaranteed,” quickly inspired the name CertainTeed. Today, CertainTeed is a leading North American brand of exterior and interior building products, including roofing, siding, solar, fence, decking, railing, trim, insulation, drywall and ceilings.
A subsidiary of Saint-Gobain, one of the world’s largest and oldest building products companies, CertainTeed and its affiliates have more than 6,900 employees and more than 60 manufacturing facilities throughout the United States and Canada. The group had total sales of approximately $3.98 billion in 2018. www.certainteed.com