New CertainTeed Fence-It™ Tool Lets Homeowners Visualize Their Ideal Outdoor Living Space
Interactive interface helps contractors show added value that fences can bring to an outdoor area
(Malvern, Pa.) – Homeowners can now try out different fence styles and colors before the first post is ever bought or placed, thanks to a new online home exterior visualization tool from CertainTeed, a leading North American manufacturer of exterior and interior building products.
The tool, called Fence-It™, creates a stunningly realistic rendering of how various CertainTeed Fence Collection products will look in a yard before homeowners spend a cent out of their budget.
“While fences are a great option for framing up an outdoor living space, many homeowners don’t usually view them as decorative,” said Doug Mucher, senior marketing manager for CertainTeed Outdoor Living. “CertainTeed’s Fence-It visualization tool will allow contractors to show homeowners the added value that fences can bring to a front or back yard – without having to convince them to spend any of their budget upfront.”
Using the digital desktop tool, contractors can walk homeowners through various fence styles by placing digital renderings over a stock home photo to visualize which products will best fit their overall outdoor design. Using the pre-loaded gallery, users can choose between a front yard or backyard setting before picking a fence category (private, semi-private, contemporary, classic, traditional or post and rail), style, height and color. The tool also indicates which products are swimming pool-compliant and have WindZone™ Performance or ColorLast® Fade Protection for helping homeowners decide which solutions will best fit their outdoor area.
Once the rendering is finished, it can be saved as a .jpeg file and shared via email or text between the contractor and homeowner.
Fence-It joins CertainTeed’s extensive arsenal of home exterior visualization tools, including ColorView® exterior style and color selector, ColorCoachTM virtual color swatch book, iDreambookTM interactive catalog, Trim-ItTM digital trim visualizer, CurbAppeal® product selector, EverViewTM railing visualizer, Blend-ItTM blended color selector and more.
While Fence-It provides an accurate portrayal of product use, CertainTeed recommends homeowners reference physical product samples for texture and color before making a final decision.
For more information or to get started with Fence-It, visit www.certainteed.com/fence-it.
By offering the most in selection, beauty and performance, CertainTeed has been voted the number-one brand for vinyl siding products by building professionals for 22 consecutive years, according to the Hanley Wood Brand Use Study. CertainTeed also offers partners higher standards and greater rewards to help grow their business. With the broadest range of exterior products, including polymer, composite, insulated and vinyl siding, as well as roofing, fence, railing, decking and exterior trim, CertainTeed provides unmatched Freedom of Choice® with the option to mix and match products, styles and colors for a beautifully coordinated look. For more information, visit www.certainteed.com/freedomofchoice.
About CertainTeedThrough the responsible development of innovative and sustainable building products, CertainTeed, headquartered in Malvern, Pennsylvania, has helped shape the building products industry for more than 110 years. Founded in 1904 as General Roofing Manufacturing Company, the firm’s slogan “Quality Made Certain, Satisfaction Guaranteed,” quickly inspired the name CertainTeed. Today, CertainTeed® is a leading North American brand of exterior and interior building products, including roofing, siding, fence, decking, railing, trim, insulation, drywall and ceilings.
A subsidiary of Saint-Gobain, one of the world’s largest and oldest building products companies, CertainTeed and its affiliates have more than 6,300 employees and more than 60 manufacturing facilities throughout the United States and Canada. The group had total sales of approximately $3.7 billion in 2017. www.certainteed.com