Homeowners Gain More Colors for Custom Curb Appeal as Popular Encore™ Vinyl Siding Line Grows
CertainTeed broadens color palette for vinyl siding to give homeowners more Freedom of Choice® in exterior cladding design
(Valley Forge, Pa.) – Homeowners have more ways to customize curb appeal with the introduction of three new colors to the popular line of Encore™ vinyl siding by CertainTeed. The new hues – Castle Stone, Seagrass and Buckskin – help round out Encore’s collection of 16 low-gloss colors.
The three earthy, neutral tones were introduced as part of CertainTeed’s ongoing effort to provide homeowners variety in beautiful exterior cladding options. The new shades are available for Encore’s Double 4-inch Clapboard, Double 5-inch Clapboard and Double 4 1⁄2-inch Dutchlap profiles, each of which features a natural woodgrain finish. The vinyl siding line also incorporates CertainTeed’s PermaColor™ System, for lifetime fade protection, impact resistance and durability.
“From roof to foundation, homeowners and building professionals want choice. They want a home that reflects their values and personal styles and we work hard to provide them with multiple design options,” said Brian Kirn, senior marketing manager for CertainTeed Siding Products Group. “Introducing more color options to our vinyl siding lines is one way we can give homeowners what they want, and we think they will be pleased with these new earth-tone hues for Encore.”
Built to last, Encore vinyl siding is an attractive, yet affordable line of high-quality vinyl siding. It features RigidForm™ Technology for straighter-on-the-wall appearance and wind-resistance up to 175 mph, and comes with the patented STUDfinder™ technology and DuraLock® locking system for accurate, secure installation.
CertainTeed offers unsurpassed Freedom of Choice® through its industry-leading portfolio of roofing, long-lasting polymer, insulated and vinyl siding as well as fence, railing, decking and exterior trim. CertainTeed offers the advantage of using exterior products from a single source that are designed to mix-and-match with each other and feature authentic textures, versatile styles and rich color combinations, for a beautifully coordinated look. As the result of a strong commitment to environmental responsibility, CertainTeed is the first manufacturer to issue and publish third-party validated life cycle assessments (LCA) for its vinyl and trim product lines. For more information, visit www.certainteed.com/freedomofchoice.
About CertainTeed
Through the responsible development of innovative and sustainable building products, CertainTeed, headquartered in Valley Forge, Pa., has helped shape the building products industry for more than 110 years. Founded in 1904 as General Roofing Manufacturing Company, the firm's slogan "Quality Made Certain, Satisfaction Guaranteed," quickly inspired the name CertainTeed. Today, CertainTeed® is North America’s leading brand of exterior and interior building products, including roofing, siding, fence, decking, railing, trim, insulation, gypsum and ceilings.
A subsidiary of Saint-Gobain, one of the world’s largest and oldest building products companies, and celebrating its 350th anniversary, CertainTeed and its affiliates have more than 5,700 employees and more than 60 manufacturing facilities throughout the United States and Canada. For six consecutive years, the company has received top honors from the U.S. Environmental Protection Agency for its contributions in protecting the environment and was most recently the recipient of the 2014 ENERGY STAR Sustained Excellence Award. The group had total sales of approximately $3.3 billion in 2014. www.certainteed.com
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